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Experience-Driven Commerce (EX-Commerce): Transforming Shopping into an Experience

10.29.2024

Welcome to the world of Experience-Driven Commerce (EX-Commerce), where shopping isn’t just about buying things — it’s about creating memorable, personalised, and exciting adventures for customers! Gone are the days when clicking “buy now” was the pinnacle of online retail. EX-Commerce flips that model on its head by making every part of the customer journey